Search Engine Friendly eCommerce Shopping Cart by X-Cart

Google, Yahoo and MSN Friendly search engine friendly ecommerce.

Why are some shopping cart web sites not indexed by the major search engines? These sites due to the complex link structures of their shopping carts create obstacles a search engine is unwilling to follow. Search engines like Google are not able to follow and index these types of links properly, is your ecommerce web site one of them? If so, you are missing out on the massive audience that search engine friendly web sites enjoy.

You must think in terms of clean url "static" pages. Creating database URL strings will result in link characters at the end of your web site domain (?#&%*!) which are considered "spider black holes or traps." Characters like #&?=1254 indicate a database generated page and will keep search engine spiders from exploring dapper into the site. Search engine spiders will get "trapped" in these dynamic database sites and cannot find a logical way out, so to prevent a waste of resources search engine spiders are tuned to locate and then by-pass dynamic generated pages.

X-Cart is a PHP based semi search engine friendly shopping cart. It has an integrated HTML catalog generator and the functionality to create non dynamic database content and static HTML pages preferred by all search engines.

X-Cart Features Include:

A semi search engine friendly Shopping Cart. X-Cart is semi search engine friendly shopping cart and isn’t perfect by all means, it just needs a few seo tweaks with its code to get it over the hump.
X-Cart is structured on PHP Smarty templates, which will make it easy for you to modify your sit and the data is stored in a MySQL database.
To extend or customize your site easily, you will also receive all the source code and SQL tables for the MySQL
It’s easy to install, X-Cart has a web based wizard helping you each step of the way to get your shopping cart system running immediately shortly after receiving it.
X-Cart provides free technical support and assistance. Their shopping cart experts are always ready to answer questions, even handle installation & configuration tasks.

X-Cart SEO Limitations

X-Cart is a very powerful shopping cart system and it does have its search engine limitations. Some include header titles, prominence of the description, title and meta tags etc. Remember X-Cart is not an established SEO company and they do know shopping cart technology. Since X-Cart is an open source product a seo programmer can make the necessary adjustments. Kosmos Central does have the qualified SEO staff to make the necessary adjustments to get your cart past these search engine limitations.

Modifying your existing shopping cart software

If you currently have an ecommerce shopping cart another option is to create informative pages for your static URL's. These are called doorway pages and will allow a search engine to find your internal database generated pages. These search engine friendly content pages usually will contain interior links into a dynamic web site. You should be very cautious when creating these type of external (door way) pages, or themed based pages (i.e. product or category specific) which, may result in search engine rankings, but building excessive static pages to "fool" search engines will eventually result in site penalties or possibly worse a complete banning of these type of domains.

Dynamic sites need a different approach to search engine marketing than static web sites. If outsourcing is a possible option for your company, ask a reputable search engine marketing firm what strategy they would recommend for your company. Also ask how they would proceed with the execution and online tracking. The retail cost of X-Cart is only $199 and if you currently have an ecommerce shopping cart why not get a quote to see what it would take to transfer your current database into X-Cart.

Search Engines are constantly changing their algorithms to adjust to unethical search engine practices and to provide the most relevant search results for their users. Items like meta tags are only a small portion of what a search engine is looking for. Proper header titles, unique content with keyword focus within the product url and referral links to your site are just a few very important factors. We have modified multiple X-Carts for search engine placement and

X-cart is a small portion of this larger search engine picture, to have a successful online marketing campaign for your web site within the search engines you will also have to make some adjustments to X-Cart and exterior search engine factors. Just having quality shopping cart software is only a piece of the puzzle. Companies that are considering a site redesign will need to take into consideration their search engine marketing strategies before they develop their next generation web site. Just a little pre-planning can boost successful search engine visibility from site the initial site launch, which will save substantial time and money in the long run.